A phone app that helps to ensure that drivers unfamiliar with driving in New Zealand keep on the left side of the road.
The Innovator and their Idea
Hi, I’m Cael Graham and my innovation, Keep Left, came in second place in YiA 2018. Keep Left is a mobile app that identifies when drivers are approaching the centre line and alerts them to keep to the left. I came up with the idea after watching the news and hearing about how many drivers unfamiliar with our roads in New Zealand crash or have near misses.
The Internship and the Future
Along with $250, I won an internship with Cucumber Digital, where I got to spend two days working with the team to develop my app and see what is involved in bringing a product like this to market. The internship taught me a lot about the process of making a digital product. The first day was spent learning about customer research and understanding the lean canvas model, which is a great way of capturing all aspects of a business idea onto a single screen or page. This really helped build the background of my innovation and prepared me for the second day, when I got to start developing my own app. We really went into depth on developing a prototype, which was an awesome experience. I learnt a lot and would like to continue working on developing my product in the future.
Gel-Shel is a holder for energy gels that attaches to mountain bikes, reducing the amount of rubbish picked up after biking events. Sam and Holly won a $1000 cash prize plus Sam had two weeks' invaluable work experience with Locus Research and Woods.Learn more
Swift Wrap is a compact glad wrap dispenser suitable for first aid kits to help burn victims. Lydia won $2000 prize money plus two weeks' invaluable work experience with Bluelab, Beca and Woods.Learn more
An app that allows the user to view online garments on their body before buying.Learn more
To stop texting while driving, this steering wheel cover senses when there is not enough pressure and will beep until both hands are back safely on the wheel. Emily won $1,000 and the opportunity to further develop her idea further during her invaluabe work experience at Locus Research, Beca and TiDA.Learn more